Whitehat Inbound Marketing Agency in London

Boost Your Conversion Rates, Increase Your Sales, and Grow Your Business Through Video Marketing It’s undeniable that people are spending more and more time watching videos online. According to a report released by comScore, 100 million Internet users watch an online video every day. People all over the world see online video not only as a source of entertainment, but also as a source of information. According to James McQuivey, Principal Analyst at Forrester Research, a minute of video is worth 1.8 million words—making video significantly more powerful than the written word. Indeed, in today’s fast-paced world, many consumers would rather watch an informative and compelling short video than spend fifteen to twenty minutes reading lengthy text. This makes video the ideal marketing tool, as it can communicate key points to target audiences very quickly. Have you incorporated video marketing into your online marketing campaign? Considering the immense audience base of some o...

Engage With Your Potential Customers through Video Marketing Why are videos significant for Internet users today? When it comes to providing valuable and engaging information online, most marketers turn to video content. The overall combination of visuals and sound makes videos more remarkable for Internet users. According to YouTube, an equivalent of almost 300 hours of video are uploaded to its platform every minute. comScore, on the other hand, discovered that a whopping 100 million Internet users watch an online video every day. Because of its growing significance, Cisco predicted that video content will make up almost 70% of all global consumer Internet traffic by 2017. Take a look on this infographic: Online users are becoming increasingly dependent on videos nowadays. Rather than spend their time reading boring text, online users would prefer watching short yet informative videos on websites. According to Forbes Insight, almost 6 out of 10 senior executives p...