Whitehat Inbound Marketing Agency in London

Switch On Digital Marketing For Your Car Body Repair Services Today Drivers and Car Owners Look for Service Providers Online. According to Google, there are 70,000,000 aftermarket service searches on Google every month. This opportunity represents 525,000 customers a month. Their referrals make up another 100,000 customers. Additionally, Pew Research Center found that as much as 91% of consumers use search engines to look for service providers in their area. A similar study by GE Capital Retail Bank revealed that 81% of customers conduct online research before purchasing a product or service, while Brafton discovered that 89% use search engines to acquire services. Can they find your car body repair shop when they search on Google, Bing, and Yahoo? Check out this featured infographic about Online Marketing for Car Body Repair Shops: It’s Time To Get A Mobile-Friendly Website. Let’s face it. More and more people are using mobile devices to search for products and...

Boost Your Optometry Services' Online Visibility With Digital Marketing Tactics For optometrists in the UK, the biggest challenge for their practice is not the lack of demand — but possibly, the means to market their services effectively. A recent study by The College of Optometrists revealed that 73% of their survey respondents said they would go to an optometrist for information about eye health. Furthermore, 74% of people in the UK were found to be wearing either corrective eyewear or have had laser eye surgery, with the help of an optometrist, to improve their vision. Because of the growing population that recognises the importance of eye care, the demand for optometrists continue to increase. Eye care has become a primary concern for British people today, and they are taking advantage of the modern technology to gain better understanding of this topic. According to a study by Pew Research Center , 74% of adults use the Internet, and of those, 82% say they have look...

Funnel In More Customers Through Online Marketing for Plumbers You may be the best plumber in your town or city, but if you don’t market your services online, you’ll lose out on an important source of business and revenue growth. Watch this video about online marketing for plumbers to learn more: Customers Research Online Before Acquiring Plumbing Services It doesn’t matter if your plumbing services target residential, commercial, or industrial customers, studies indicate that 89% of consumers use search engines before acquiring services. Are you showing up in the search results when potential customers search for reputable plumbers in their area? Can they find your plumbing business in local listings, directories, and blogs? Does your plumbing business provide educational content that informs and engages your audience? Do you have social media accounts that enable potential and existing customers to connect with your plumbing services? Are solid online ratings a...

Market Your Real Estate Services Online Today More and more prospective home buyers and sellers are turning to the Internet to buy or sell homes. Watch this video to learn more: Home Buyers go to the Internet to Find Estate Agents According to studies, 98% of all property searches in the UK are now conducted online. They’re browsing estate agents’ websites, searching the inventories of listing companies, reading reviews, and watching online videos. Will your prospective clients find you when they search for estate and letting agents online? Are there positive reviews about your services online? Get a Mobile-friendly Website Today Your prospective clients aren’t just performing searches on desktop—they’re also using their mobile devices and tablets to access information about residential property. In fact, 56% of people in the UK consume digital media on mobile devices and tablets. New home buyers are most likely to perform the following tasks on mobile devices: ...

Real Estate Businesses Today Need To Be Visible Online Residential property in the United Kingdom is at a steady growth. According to Property Partner, the market is now valued at more than £5 trillion and buy-to-let transactions add up to more than £20 billion annually . Additionally, urbanisation, the scarcity of land, a growing population, as well as significant local and international demand for residential property in the U.K., have driven prices through the roof. According to the British Property Federation (BPF), residential property is the U.K.’s largest investment asset class , and has developed a reputation for delivering far better returns than more traditional investment assets. Over the past ten years, the performance of residential property in the U.K. has surpassed that of commercial property, with total annualised returns of 9.6% versus 6.9%. While the robust housing market is opening up numerous business opportunities for estate and letting agents, many will m...

Your Brand Gets Better Exposure With Video Marketing In today’s fast-paced world, your potential customers would rather watch an informative and compelling 30 to 45 seconds of video than spend 15 to 20 minutes reading texts! An effective marketing tool, video can indeed communicate key points to your target audience very quickly. Watch this video marketing presentation: Videos can Effectively Drive your Online Campaigns Making your message get absorbed and remembered easily is the overall experience of visuals and sound. Do you know that search results on search engines like Google also display videos? Be great on your brand and make those searchers witness your videos whenever they do a local search for products and services in your area or when they search for your brand name. Allow your potential customers to experience your brand at a deeper level. Engage them much better with video marketing today. We can Help You Establish your Brand and become a Major Player...

Why Real Estate Professionals Need To Establish Their Online Presence Today Revenue from residential property sales in the UK account for a huge part of the overall economic revenue. According to recent statistics from Property Partner, residential property in the UK is now worth more than £5 trillion, and buy-to-let transactions add up to more than £20 billion annually. Moreover, residential property holds a dynamic percentage of the UK built environment. The UK built environment was worth £5,480bn, with residential estate representing roughly 87% (worth £4,670 billion). With the demand for residential property constantly growing, can home buyers find you when they search for an estate agent like yourself to assist them with their needs? Find out more on this featured infographic about how to market your real estate services online: Most of your prospective clients are turning to the Internet during their home-buying process. Your prospective clients are browsing prop...

How To Attract Engage More Patients for Your OBGYN Practice Online Women do not readily and openly discuss delicate medical issues. But seventy four percent (74%) of them go to the Internet to research about specific diseases or medical problems and sixty three percent (63%) seek certain medical treatment or procedures online. Have a peek on this video: Your Potential Patients use Search Engines to look for an OB/GYNE When people were asked to think about the last time they searched for health and medical information, as well as doctors or other health professionals, seventy seven percent (77%) said that they began at a search engine such as Google, Bing, or Yahoo. If they find you, will they see information that will help them answer their initial questions and make them feel comfortable to open up with you? Can they find you on search engines at all? Now is the Time to Get a Responsive and Mobile-Friendly Website Here’s a fact that has been penetrating society: ...

Penetrate a Larger Market Segment by having a Responsive and Mobile-Friendly Website for Your OB/GYN Practice This is a fact: Because mobile phones are seen as a very personal gadget, most women choose to use their smartphones to look for “very personal and private” information about their health. In fact, according to the latest statistics by the Pew Research Center, six in ten (or 61%) female phone owners use their gadgets to search for information online. Will potential patients find your obstetrics and gynaecology practice when they need you the most? Building a professional website is one thing. Making sure it is responsive AND mobile-friendly is another. To successfully market your OB/GYN services to these users, you’ll need to ensure your website is responsive and mobile-friendly. Getting a responsive and mobile-friendly website means having its layout and content adjust automatically based on the screen used by your prospects (i.e. laptops, PCs, smartphones, or tabl...

Include a Plan with Online Marketing to Attract More Potential Patients for Your OB/GYN Practice Why do women seek the help of an OB/GYN? For some women, it isn’t easy to open up about delicate medical issues. However, studies suggest that many of them tend to actively seek the help of a professional online to discuss their health concerns. There are many reasons why women seek the help of an OB/GYN like yourself, but according to the Centers for Disease Control and Prevention, 71% of these potential patients are looking for preventive care, while 16% are looking for information about a new problem. Will they find your obstetrics and gynaecology practice when they need you? Check out this infographic: Your patients are searching for health information on the Web. Let’s face it. The Internet has taken the place of Yellow Pages and brochures when it comes to providing information. Its accessibility and ability to return results instantly trigger people, particularly thos...

Will Pet Owners Find Your Veterinary Practice When They Look for You Online? People love their pets and consider them part of the family. Even during a recession, 81 billion was spent on pet care worldwide. Wouldn’t it be great to be the one most people turn to for their pet care needs? Watch this video: Pet Owners Use Search Engines to Find Veterinary Surgeons When people were asked to think about the last time they searched for health and medical information, as well as doctors or other health professionals, 77% said that they began at a search engine such as Google, Bing, or Yahoo. Can pet owners find you online? Do your contact details show them clearly how to reach you? Do you also provide them with directions to your office for pet emergencies? Can they find you on search engines at all? Vets like You Need to Get a Mobile-friendly Website And here’s something that’ll make you roll over: Fifty two percent (52%) of smartphone owners gather health information...

More Pet Owners Look Online About Your Veterinary Practice Today’s pet owners look for information online before and after visiting a vet. Bayer Healthcare’s Bayer Veterinary Care Usage Study suggested that more and more pet owners today rely on the Internet to search for information about their pet’s health. According to the study, almost 4 out 10 pet owners say they first look for information online when a pet is sick or injured, while nearly 3 out of 10 almost always go online after a veterinary visit. Do you have an online presence? When pet owners go online looking for information about their pets’ health – is it YOU that they find? How many pets are owned in the UK? In this infographic, we looked at the data provided by Statista, pets.thenets.com, Pet Manufacturers Association – UK, American Veterinary Medical Association, Australian Veterinary Association, and Horsetalk.co.nz to determine the numbers. U.K. citizens own: 9,000,000 dogs 7,900,000 cats 25...

Harness the 7 Key Online Channels to Target Patients Who are Looking for Chiropractors A significant percentage of chiropractic patients are using online resources to locate and evaluate various chiropractors in their area. In a recent survey, chiropractic patients who’d recently visited a chiropractor were asked about the methods they’d used to find and/or evaluate their chiropractor. Fifty-five percent of respondents said they used online resources to find and/or evaluate their chiropractors (this percentage includes respondents who’d been referred). Of these respondents, 100% used at least one online resource, 44% used at least two online resources, and 15% used three or more online resources. The study also outlined seven of the most popular online channels chiropractic patients use. The percentage of respondents who’d used each of the most popular channels is as follows: Google and other search engines (35%) Social media websites (6%) Online doctor directory we...

Is Your Chiropractic Office Searchable and Visible Online? People should know better than to think of chiropractors as glorified massage therapists. You don’t just work patients to the bone; you also treat and alleviate muscle and tendon disorders. You are the providers of sweet relief. Watch this video: People Use Search Engines to Find Chiropractors When people were asked to think about the last time they searched for health and medical information, as well as doctors or other health professionals… a huge majority (77%) said that they began at a search engine such as Google, Bing, or Yahoo. Will they find you online and gain information about the possible causes of their pain? Also, is there clear contact information so that they can get in touch with you for their chiropractic needs? If your clinic is found online, do you provide helpful information about their health to gain their trust? Can they find you on search engines at all? Get a Mobile-friendly Website ...

Online Marketing will make your Chiropractic Practice Stand Out Online The use of chiropractic or osteopathic manipulation has remained stable through the years. Over 19.4 million adults and 1.9 million children have sought for chiropractic help at one point in their lives, according to the National Health Interview Survey, National Center for Health Statistics (NCHS). Can patients find you when they search online? Patients are increasingly going online to find you. Word of mouth is still a powerful medium, but at the same time, patients are increasingly turning to online channels to look for chiropractors. According to Spine-Health, fifty-five percent of patients have said they used online resources to find and evaluate chiropractors. Of those who 55% who use online resources, 44% used at least two online resources, and 15% used three or more online resources. What online channels are best for you? Your Competitors are ramping up their online marketing eff...

Imagine this: Your restaurant offers great food and excellent customer service. It’s found in one of the most accessible locations in the city. You occasionally post promos on your doors in an attempt to attract new customers. But still, why are there a lot of empty tables during lunch and dinner time? We are constantly witnessing the rapid evolution of technology and the progressive use of the Internet as our main source of information. Such developments result in changes to consumers’ behaviours. Today, your potential patrons browse the Internet to look for restaurants they would dine in or order from using their desktop computers, mobile devices and tablets. Thus, having your business listed on the Yellow Pages or giving away flyers and brochures is not that sufficient to attract customers anymore. Great food is vital to having a successful restaurant. But the aroma from your kitchen and the luscious taste of your dishes can only take you so far to lure in new customers. ...

People are now asking online, “Where should I eat today?” Yes, they search for restaurants online using their desktop PCs, laptops, tablets and smart phones on search engines, local directories, and social networks. Watch this video: Do you come up in these searches? Are you active on social media? When consumers were asked what businesses they’re looking for when conducting specific business searches, sixty-seven percent (67%) responded with restaurants. Restaurants continue to dominate the local search landscape with thirty percent (30%) searching via mobile phones, twenty-eight percent (28%) via tablets, and twenty-four percent (24%) via PCs. Seventy-eight percent (78%) of your potential customers read online customer reviews for restaurants. Do you have positive ratings on local review sites? Ninety-three percent (93%) of your potential customers use their mobile devices to find a restaurant. Ninety-five percent (95%) of them also use local review sites regular...

Can Hungry Customers Find your Business Today?

Since content creation and management is one of the most important aspects of your SEO efforts, your site should have an efficient way of housing all those quality content. This is why most businesses put up blogs in their websites – to bulk up on search engine-friendly content that’s also informative and relevant to their business. Keyword Density Make sure that your content has just the right amount of keyword insertion or repetition – too little and it might not be enough to make an impression, but too much and it gets flagged as spam. The key is to insert the keywords as naturally as possible without sacrificing the quality of the write-up.