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Showing posts from March, 2015

Give Your Cosmetic Surgery Practice a Lift it Needs with Online Visibility

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Give your Cosmetic Surgery Practice a New Face through Digital Marketing We haven’t found the fountain of youth, but the closest thing we have is cosmetic surgery. If the selfies on social media say anything, it’s that people want to literally put their best face forward. And there are some who take the extra step. Watch our video: People Use Search Engines to Find Cosmetic Surgeons When people were asked to think about the last time they searched for health and medical information, as well as doctors or other health professionals: Seventy seven percent (77%) said that they began at a search engine such as Google, Bing, or Yahoo. Will your potential cases find you online based on your specialisation? Will they see all the procedures you’re offering? More importantly, did you make it easy for them to schedule an appointment with you? Can they find you on search engines at all? Get a Mobile-friendly Website And here’s a fact that you can’t botch up: Fifty-two percent (52%) of smartphon…

How Can Your Cosmetic Surgery Practice Take Advantage of The ‘Selfie’ Era

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The ‘Selfie’ Era: How your Cosmetic Surgery Practice can Take Advantage of the Changes in Consumer Behaviour Before the widespread introduction of digital technology, most cosmetic surgeons’ marketing efforts consisted of adding listings to the yellow pages, placing ads in newspapers, and buying spots on local radio stations. But of course, times have changed. Nowadays, cosmetic surgeons need to stay connected to the Internet and harness the power of online marketing to reach more prospects.
The Mobile Internet and the Changing Consumer Behaviour Even the most successful cosmetic surgeons can no longer rely simply on word-of-mouth recommendations from their patients to reach new prospects. Business owners, especially surgeons like you, need to understand the enormous power of the Internet for search and discovery. Whether people are looking for specific products, procedures, or local cosmetic surgery clinics, many will go online to find what they’re looking for.
According to the late…

[Infographic] Why do you Need Online Marketing for your Cosmetic Surgery Practice?

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Give Your Cosmetic Surgery Practice the Lift it Needs with Online Marketing The Rise of Selfies has Increased Demand for Cosmetic Surgery According to a study, people have been so conscious about how they look that one in three surgeons surveyed saw a huge increase in the number of cosmetic procedure requests. This is said to be caused by the pressure of looking ‘beautiful’ in pictures they post on social media sites like Facebook and Instagram. With the growing demand for cosmetic surgery procedures, cosmetic surgeons now face the challenge of being visible to potential patients whenever they type in cosmetic surgery-related queries on the Internet. Are you facing this opportunity? Younger Patients are Trending. Women are still Take the Lead. The same study revealed that more and more young people decide to undergo cosmetic surgery. In fact, more than half (58%) of the surveyed surgeons said that they saw an increase in cosmetic surgery or injectables for those under 30—an indicatio…