Simple Ways to Win More Customers via Social Media

Marketing through social media can be a challenge—since promoting your business with every post calls for a lot of thought, not to mention that you need to be much more creative with your campaign. For one, you should constantly seek to pique your readers’ interests. Here are a few tips you can try to boost up your social media marketing efforts:

Search for Prospects
You should always be on the lookout for people talking about your products and services, or even your industry in general, in social media. Search for conversations relating to what you offer, and respond with helpful tips, and if along the way you could hint at the benefits they could get should they work with you, then do so without being too hard-sell about it.

Impress with Photos
The growing influx of photos being shared over social media sites these days is something that’s definitely worth capitalising on, especially if you can be creative enough to post photos that will really catch your readers’ eyes. The pictures you post don’t have to be directly related to your business or your products either, as long as they convey something positive about your enterprise.

Respond Personally

Despite all this though, your social media profiles may still feel too distant unless you can truly connect with your clients at a personal level. Be sure to respond to any questions levied on you in a tone that doesn’t sound rehearsed or insincere.

Comments

Post a Comment

Popular posts from this blog

Inbound Marketing Content Skills for the Hands-on Hotelier

Image
Marketing trends dictate that we go digital. Why limit yourself to costly, drawn-out solutions that offer little in terms of measuring the level of your outreach? Inbound marketing , in particular, is making great strides in what it means to really sell a product – especially in the hotel industry. Accommodating change in such a manner speaks of great wisdom. If you’re interested, then you have come to the right place. More and more people have become content creators in this vastly user-generated world that we live in. Crowdsourcing and online shopping are growing in terms of subscribers. Visual media is taking precedence over other, more traditional forms. With the need to connect to audiences more, just what does an ideal content marketer  make? We count out the ways. Creativity Being inspired is something that, more often than not, comes easier to these people. Unique content is very much a staple of content marketing, and as such, should be high on a conte
Read more

Video as a Life Science Inbound Marketing Tool

Image
Video as a Life Science Inbound Marketing Tool   Most people are visual learners by habit. Most books, handwritten before the time of the printing press, included illustrations and diagrams in order to reinforce a certain idea or theory. The same can be said of today; most media makes use of images to show the goings-on of the world to their audiences, whether in still photography or moving images. Regardless of the form, visual media is an important part of any inbound marketing methodology – even blogs that focus on written content still contains pictures and videos in order to retain a multi-sensory experience for their audience. This adds layers to an already important aspect of science: The need to understand the world as it works. Videos are a powerful tool to increase the likelihood of your content to be seen. The life sciences tend to intimidate the average chap, so they usually understand better if concepts and theories are explained to them in simple terms. You don
Read more

Brand Optimisation: The Future of Online Marketing

Image
How Brand Optimisation Help Your Business How will your brand become more familiar with your potential customers? You Need Potential Customers to Become Aware of and Familiar with your Brand Did you know that according to Nielsen, sixty-two percent (62%) of your potential customers prefer to buy products from familiar brands rather than switch to a new one? Check out this infographic for more stats and facts: You Need your Brand to Get More Visibility Online! According to a research by GE Capital and Fleishman Hillard, eighty-one percent (81%) research online before making big purchases and eighty-nine percent (89%) of consumers use Internet search engines to make purchasing decisions. What is our Brand Optimisation Service? Our Brand Optimisation Service provides: Insights on your Brand’s Online Visibility and Opportunities through Advanced Marketing Research and Analysis; Turn-key Brand Optimisation Solution and Implementation; and, In-depth Performance
Read more